TH!NK Studio.
TH!NK is a customer focused, Creative Shopper Marketing Agency. Our collective aim is to redefine Shopper Marketing…Our creativity is born of insight and we are driven by an ability to disrupt thinking, influence decision making and change shopper behaviour. With years of experience, we offer a client service that has the responsiveness to deal with retail reaction times and the experience to foresee potential issues. We are a full service in-house, creative studio used to performing to the tightest deadlines…all working to one common end…to convert shoppers into buyers.
Mission
To invent, design and deliver the complete customer experience through our knowledge, expertise and customer-focused approach. To work with pioneering retailers, brands and FMCG manufacturers both locally and internationally and to continue to identify future markets.
Vision
Through the application of knowledge, business relationships, effective service delivery and continued success of Uniprint clients, we will become recognized as a premier industry provider of retail communications services.
Strategy
We believe that insight lies at the heart of every retail and brand success story…into consumer thoughts and feelings, into markets, and into businesses. Our insight services will/must bridge the gap between research and design. Specifically developed with brand and design output in mind, exploring the rational and emotional drivers that forge relationships between retailers and customers.
Research Offering (software driven)
- Customer
- In-store: tracking and understanding what people do in-store and why – and what stops them!
- Customer journey mapping: watching how different customer types try to accomplish their shopping goals.
- Customer interviews: one to one or in groups, finding out how customers relate to your campaign
- Market
- Market intelligence gathering: surveying competitors – what they offer, how they operate and experiencing them first-hand.
- Shopping tours: inspiration and ideas – getting out of the office and into the retail environment to investigate retail successes.
- Industry trends: keeping tabs on retail news and customers changing needs in the market place.
- Future planning: Strategy workshops where we work with clients to plan the future of their brand.
- Organization
- Stakeholder consultation: understanding people who are involved in the daily life of the business in retail. Getting different perspectives and developing the opportunities.
- Research review: looking at all the research you have available and using it.
- Employee research: talking to staff members to see how the store helps or hinders them in their work, and what else is possible. Listening to their insights and their ideas.
Service Offering
1. Graphic Design Communication
2. Structural Design (Temp, Semi Perm & Perm)
3. POP Concept Development
4. 3D Visualization & Animation
5. Retail Strategy & Research
6. Campaign Development
7. Project Management
|